Synergy Organic Clothing

Wenzhou Difficult Time Made Great Contributions To The Chamber Of Commerce Association

Chamber of Commerce, the Association is one of the characteristics of Wenzhou and advantages, in the past played an important role in development. Faced with the grim situation, the city part of the Chamber of Commerce, the Association said they will continue to play its own advantages, pool membership strength, integration of resources, the formation of the overall advantages of expanding the market for enterprise, promote and make greater contributions to improve.

City Chamber of Commerce Zheng Chen apparel actively promote a love of the recent “big help small” landing envisaged to play an industry consolidation resources, seek to rescue hibernating in some small and medium enterprises.

Zheng Chen love that big business has, such as marketing network and brand advantages of multi-project, SMEs can be absorbed completely into the marketing chain, to achieve marketing network resource sharing. Currently, a number of small garment enterprises in Wenzhou factory obsolete because there is no office, not the quality, style on the reasons for contact with foreign investors can not hold the initiative in the negotiation process, often do not prevail in price negotiations; a number of brand clothing enterprises in Wenzhou but generally has a large factory and the beautiful buildings, some enterprises may be idle, unable to take full advantage of. Zheng Chen Love said that if these small and medium enterprises in the sample to get a large display room, no doubt a number of medium and small garment enterprises rapidly increase product prices, which is to improve the added value of the shortcut, and large enterprises will be more promote a strong brand influence.

City Chamber of Commerce president Zheng Shengtao agreed to this approach, “If the shoe display platform shared between, there may be product homogeneity, the pressure of competition among peers, is divided into many types of clothing, school, show the same stage, not there is a strong conflict. “

Addition to a large pattern to help small, the association also contributed to sales of strategic alliances “Baotuan” open market. City Shoe Industry Association Zhengxiu Kang said that the association is actively contribute to the industry, the joint between the cross-industry enterprises to form strategic alliance sales, building sales team, “Baotuan” open up new markets. As an industry leader, Kangnai will play a Chinese famous brand, the leading brands such well-known trademarks in China, and is willing to help further the implementation of brand shoe joint, the introduction of modern management methods such as franchising, opening the brand supermarket, synergies, strengthen brand economy .

City Chamber of Commerce to actively promote corporate clothing “Baotuan” will hold larger and larger, more. This year in July, organized by the HKTDC Hong Kong Fashion Week 2009 Spring Series at the Hong Kong Convention and Exhibition Centre, Wenzhou Chamber of Commerce tour of the Olympic apparel Ben Ni, red, yellow, blue, Teng Xu, and so a total of 22 won the 50 garment enterprises booths in order to unify the overall image of the show this year, to achieve regional brand to enter the field of international trade. Zheng Chen Love said, on January 12 next year, Hong Kong Fashion Week, Wenzhou, won the 80 booths will be further consolidated and extended the results of the last show.

“Is a big help, whether small or Baotuan heating, and ultimately achieving the goal is to expand domestic demand growth in the national security context, full use of the advantages of Wenzhou have been grabbing more market cake.” City Fastener Industry Association also have such a consensus. City fastener industry now has two business groups with Chinese instrument to achieve docking wind power project, while the Standard Parts Co., Ltd. Wenzhou Alpha is a large passenger aircraft have been involved in national self-built projects. City Fastener Industry Association, Jianghui Long said the 4 trillion of investment-led, the city of fastener industry will seize the opportunity of expanding domestic demand.

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